08 September, 2009
Musos slam proposals for disconnections
16 June, 2009
This will be interesting......
http://www.pewinternet.org/Reports/2009/9-The-State-of-Music-Online-Ten-Years-After-Napster.aspx
30 May, 2009
"The In Sound From Way Out": EMI Australia’s official music and mp3 blog???
20 January, 2009
Making the most of online music fandom
The two-day MidemNet conference in Cannes, dedicated to the digital music business, brought up a lot of insightful discussions to the means of monetizing the artist-fan relationship. Of my particular interest was Nancy Baym presentation about the social activities that motivate fans to interact to one another, and how the internet transformed those activities in ways that empower fandom. Hypebot caught the main points of her presentation.
Important behaviors:
Sharing emotion
Building social identity
Collective intelligence (set lists, fan reviews)
Sharing interpretations (analyzing lyrics)
Creating for each other (fan videos, remixes, playlists)
How the net empowers and changes fandom:
Transcends distance and extends reach
Provides group infrastructure
Supports archiving
Lessen social distance
If It Doesn't Spread Its Dead
But with so many choices how do you know where to put your effort? Baym, always a big supporter of widgets, showed some examples featured by Reverb Nation.
Mutually beneficial ways to connect with fans:
Make personal connections
Use multiple platforms, but only as many as you can maintain well.
Provide social resources
Encourage their creativity
14 January, 2009
A&R Crowdsourcing
From the report, labels should be able to understand whether a song caught on with listeners, measure the market potential of an artist as well as get an objective view on which songs work with which audience. According to wired, no major label has committed to use SoundOut program yet, but TuneCore plans to offer SoundOut to its users. Artists will have the option to invest TuneCore revenue in a SoundOut test without dealing with the withdrawal process. We will have to wait and see if labels will embrace the service. Wired says:
Record labels desperate to cut costs while still signing the occasional new
artist have ample reason to try Slicethepie's SoundOut service. Whatever's left
of their A&R departments can almost certainly use the help. And if they need
further evidence that A&R can be crowdsourced, they need look no further
than American Idol. By listening to the crowd before investing, American Idol
creator Simon Fuller has consistently outperformed "experts" who rely solely on
their own ears.
07 January, 2009
Creating, serving and monetising the artist-fan relationship
"What are the most promising ways to foster this relationship further? What are the most up-to-date organisations, services, social media and digital platforms for artists to better connect with their fans? How can the music industry create value and generate new revenue streams out of this relationship? " The full program is available here. Nancy Baym will also participate with a master class called “Making the Most of Online Music Fandom” in which she will talk about the social activities that motivate fans to interact to one another.